Every studio with 3+ products has the same failure: nobody can reconstruct, three months later, why the bid floor was raised on Game 4 or why the onboarding screen was changed on App 2. The decision happened, it shipped, the reasoning evaporated.
The decision record is Qualia's load-bearing artifact. Every product has one. Every move gets written into it the moment it's made, alongside the signal that triggered it and the reasoning behind the call. The record is portable, exportable, yours.
This is the difference between a tool that helps you operate and a system the operation actually runs on. Tools forget. Records don't.